VIP STUDIOS
VIRTUAL INTELLECTUAL PROPERTY
You already own the character.
We unlock what it can do.
We turn the character you already own into a live, interactive virtual character that can go anywhere, engage anyone and create continuously.
Same character. More places. More possibilities.
One character. Multiple business capabilities.
- Fan Engagement
- Youth
- Community
- Sponsorship
- Gaming
- Content
- Animation
- International
A mascot appears.
A character can live everywhere.
From the value of mascot IP→To the value of character IP
Mascot IP
Appearances
Think of the asset exclusively as a mascot and you limit what it can produce.
Character IP
- Stories
- Games
- Gaming
- Music
- Interaction
- Community
- Sponsors
- International
- Animation
See it as character IP, and the economics change.
The schedule becomes a programming calendar.
Calendar Relevant Content Series
Engaging Partner Content
- Games
- Gaming
- Flag
- Predictions
- Music
- Fan Interaction
- Sponsor Activations
Any week can be programmed. The character is available for whatever the calendar needs.
The character was never the limit.
The way you had to activate it was.
Virtual IP changes that.
Traditional
Every new idea used to require another production.
New idea
↓
- Scheduling
- People
- Location
- Production
↓
Output
Virtual IP
Now the capability already exists.
- Character ✓
- World ✓
- Production System ✓
↓
Create again
More ideas don’t have to require more production.
More activation doesn’t have to mean proportionally more travel, crews, locations, production or logistics.
The experience is also the production session.
- Live Fan Experience
- Sponsor Property
- Youth Program
- 16:9 Content
One live activation
- 9:16 Content
- Shorts
- Social
- Community Asset
16:9
Broadcast & YouTube
9:16
Vertical social
Short
Fast moments
Long
Full segment
Sponsor
Branded delivery
One input. Multiple business outputs.
Why produce only content when you can own the capability?
Traditional production creates the next piece of content.
Virtual IP Studios creates the capability to keep creating.
We don’t replace your creative partners.
We remove the production ceiling on their ideas.
Global / Multilingual Translation
Expand your reach where you couldn’t before.
Why we built it
We didn’t build this because a club asked us to.
We built it because our own character needed it.
PJ Music
Physical PJ
Animation
PJ Panda Party
Guest Interaction
Gaming
Content
Our ambition kept growing faster than traditional production could economically support it.
So we changed the production model.
From your character to live in four steps.
1
Character
We build the virtual version.
2
World
Your environments, branding and experiences.
3
Install
Production system installed, tested and your team trained.
4
Go Live
Your team operates it, we operate it with you, or we manage it for you.
Up and running in days, not months.
No new department required.
You already own the IP.
We build the capability.
You decide what it does next.
Where do you want to deploy it first?